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LEADER 00000nam 2200000uu 4500
001 46929
003 ULIBM
008 170322s20039999eng 000 0 eng d
020 ^a9780471268673
050 0 ^aHF5415^bK87M
100 1 ^aKotler, Philip
245 10 ^aMarketing insights from a to z :^b80 concepts every manager needs to know /^cPhilip Kotler
260 ^aHoboken, N.J. :^bJohn Wiley & Sons,^c2003
300 ^axviii, 206 p.
504 ^aIncludes bibliographical references and index
650 0 ^aMarketing
945 ^p1122^l0^i201604393
999 ^aRodjaney

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