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LEADER 00000nam 2200000uu 4500
001 39970
003 ULIBM
008 140721s20129999eng 000 0 eng d
020 ^a9780071788182
050 00 ^aHF5548.32^bA454M
100 1 ^aAlpert, Jed.
245 14 ^aThe mobile marketing revolution :^bhow your brand can havea one-to-one conversation with everyone /^cJed Alpert
260 ^aNew York :^bMcGraw-Hill,^c2012.
300 ^axv, 223 p. :^bill., map
504 ^aIncludes bibliographical references and index.
650 0 ^aElectronic commerce.
650 0 ^aCommunication in marketing.
700 1 ^aFishbach, Stephen.
945 ^p380^l0^i201400457
999 ^aRodjaney

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